There are many advantages of running a store online.
Starting an offline store requires large investments for retail space, interior design,
and many others whereas opening a store online allows you to start your business on a small budget with basic equipment like a laptop.
Offline stores are open only during their operating hours.
They are also affected by various factors, such as weather, holiday, and staff availability,
which results in limited time to sell products.
On the other hand, online stores can operate around the clock.
Location is one of the most important factors when you decide where to open an offline store.
That's why business owners try to choose a location that attracts customers the most. On the other hand,
there are no geographical restrictions when you run an online store,
which allows you to easily promote your business and sell products to people all over the world. Moreover,
it is easier to focus on your target customers, facilitating your PR and marketing activities.
Running a physical store involves high fixed costs including rent.
This prompts business owners to mainly sell basic products that make a stable profit.
Although the cost varies, operating an online business costs lower in comparison to a physical store.
The low costs allow you to sell not only everyday items but also unique products that target a specific group of people,
making your store stand out from others.
Ecommerce is a rapidly growing market that holds great potential.
The growth has contributed to the rise of related services, such as web hosting and website building,
and lowered their fees. For many entrepreneurs, startup costs are the biggest concern,
and the low startup costs of online stores enable them to start their online business as their second job or hobby.
If you're on a tight budget, try opening your store online first.